My title
Instagram marketing for service-based businesses

Instagram in 2026 rewards originality, social SEO, and real connection. Here’s what’s actually driving engagement for service-based brands.

Instagram in 2026: The Shifts That Are Actually Driving Results

Featured Story

February 10, 2026

Hayley Peters

AUTHOR:

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

December 5, 2022

Instagram’s BeReal style tests + more updates you need to see

It is somehow early December already, and the big platforms are not slowing down with their updates. From Klavyio’s newest features to Instagram’s latest attempt to copy BeReal, there are some gems that you need to see. Let’s get into it! Instagram is testing some “new” features Instagram is still jumping on the BeReal bandwagon, […]

Melissa

Instagram’s BeReal style tests + more updates you need to see

We are back with our latest round of digital updates, and TikTok has dropped some major gems (the algorithm is being explained). Google has dropped in with the top Google searches of 2022, which is BEYOND useful for your marketing plan. Let’s get into it! The Ultimate Gift Idea List + 2022’s Top Google Searches […]

The Top Google searches of 2022 + 4 more epic updates

November 28, 2022

Melissa

author:

November 28, 2022

Melissa

We are back with our latest round of digital updates, and there are some great ones in here! Instagram’s post message button is a personal fave of ours (you’ll see why), but between the Google Analytics 4 updates to LinkedIn’s handy AF ads overview, each of the major platforms has been dropping gold this week! […]

Instagram’s new messaging feature + 7 more amazing updates from this week

November 21, 2022

Melissa

November 14, 2022

Instagram in-app scheduling is finally here + 6 more epic digital updates

There have been SO MANY updates this past week! Just when we thought we’d seen all the major changes for the year, these happen! Instagram has come in with lots of updates; one is incredibly useful (HINT: the words in-app scheduling are involved)…the others maybe not. Canva, Etsy, & YouTube have joined Instagram by releasing […]

Melissa

Instagram in-app scheduling is finally here + 6 more epic digital updates

This week Meta is flooding our feed with so many new updates. From updated ad features to a new look messaging future, there is a lot going on. In other (equally major) news, YouTube handles are here; you need to get in quickly! Let’s get into it and much more (HINT: Google search results are […]

Meta’s new ads features + YouTube’s update that you need to know

November 7, 2022

Melissa

author:

November 7, 2022

Melissa

TikTok is letting down its Wonderwall this week and giving us some insights into what Shoppertainment is and how we can benefit and reach consumers that actively use TikTok. We also discuss, LinkedIn stickers, Meta’s new key goals (again), we explore some new trials and take you through our very own Oh My DIgital Meme […]

TikTok’s Guide to Shoppertainment + 5 Significant Social Media Updates You Don’t Want To Miss

October 31, 2022

Hayley Peters

Looking for something?

The New Instagram Playbook

Your Information is 100% Secure And Will Never Be Shared With Anyone. You can unsubscribe at any time ;)

Learn the strategy behind the algorithms, the psychology that drives engagement, and the system we use to turn followers into dream clients - on repeat.


A free on-demand masterclass to help service-based founders & marketing managers grow sustainably - without posting daily, chasing trends, or burning out.

Book your free call

@ohmydigital

Follow us on instagram

© Copyright