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November Digital Update – Meta AI Ads

November’s biggest digital marketing updates for service‑based businesses, including Meta’s AI ads targeting and Google’s new creative tools.

November Digital Update – Meta AI Ads + more

Featured Story

November 24, 2025

Hayley Peters

AUTHOR:

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

Time saving digital marketing tools

February 2, 2022

Time-saving tools every business owner needs in 2022

It’s been a hot minute since we updated this popular post – 3 years to be exact! So we’re back with an update to share even more time-saving tools for every business owner.   Read on for some seriously time-saving tools to keep in your back (polly) pocket at all times!     Heads Up!  […]

Hayley Peters

Time-saving tools every business owner needs in 2022

11 ways to optimise your Instagram bio

11 ways to optimise your Instagram bio

Instagram Bio Hacks

March 12, 2021

Hayley Peters

author:

March 12, 2021

Hayley Peters

We’re ALWAYS banging on about how followers and likes don’t really matter in the grand scheme of things. So why do we really care? Well… one reason, we can now add links to our Instagram stories…which minimises the risk of losing potential sales by asking followers to follow directions to our Instagram bio, for one […]

How we got to 10K followers on Instagram

July 2, 2020

Kaitlyn Gillies

Key shopping dates in Australia

February 25, 2020

5 Misconceptions about Influencers BUSTED

So we recently put up a story asking for everyone’s opinions on influencers. We wanted to get the good, the bad and the ugly, so we could address some common misconceptions about influencers that so many of us have, as well as share some quick tips on how to avoid them! Let’s dig in. Misconception […]

Kaitlyn Gillies

5 Misconceptions about Influencers BUSTED

Licensing vs White Labelling

We asked our audience what they love (and hate) seeing brands do on social media. We recently asked our incredible Instagram fam to share with us some of the things brands do on social media that they absolutely love (or hate). Why? Sometimes as marketers we can get so caught up in our own ideas […]

How does your audience really feel about your social media ideas?

February 10, 2020

Kaitlyn Gillies

author:

February 10, 2020

Kaitlyn Gillies

Have you ever been lying in your bed late at night, scrolling through Pinterest for some inspo and thought, “I wonder if I can use Pinterest for my business?”.Well, look no further, because we have all the answers to your questions on how to use Pinterest to grow your business right here! With over 100 […]

5 Steps to Growing Your Business With Pinterest

May 14, 2019

Kaitlyn Gillies

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