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Instagram marketing for service-based businesses

Instagram in 2026 rewards originality, social SEO, and real connection. Here’s what’s actually driving engagement for service-based brands.

Instagram in 2026: The Shifts That Are Actually Driving Results

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February 10, 2026

Hayley Peters

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What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

June 20, 2022

Meta has released even more Reels updates + the rumoured big change coming to Facebook

Yep, you read that right. There have been even MORE Reels updates over the past week (we can hardly believe our eyes!). We’ve got some tests and official updates coming our way, so let’s dive into this week’s reels updates and the other amazing digital updates we’ve spotted. Keep your eyes peeled for Instagram’s latest […]

Melissa

Meta has released even more Reels updates + the rumoured big change coming to Facebook

Google recently released their latest ‘Retail Marketing Guide’ for 2022, filled to the brim with tips, tricks, and surprises you need to see. If you are running any size biz, you know how important it is to stay on Google’s good side. Let’s dive into the biggest nuggets of knowledge from the report and why […]

What you NEED to know from Google’s 2022 Retail Marketing Guide

June 16, 2022

Melissa

author:

June 16, 2022

Melissa

Instagram is not letting up with its updates lately! After the HUGE Reels updates we got last week, we now have another OFFICIAL tool update that will become a go-to for every biz owner using Instagram. And this is all not mentioning the epic updates coming from LinkedIn as well! Let’s check out these Instagram […]

Instagram’s pin to profile feature is here + 3 more social media updates

June 13, 2022

Melissa

June 7, 2022

4 amazing official Reels updates + 3 more epic digital updates

We are going to dive right into it this week because Instagram released HEAPS of official updates that are coming to Reels! Some we’ve seen in testing and others are brand new, so let’s take a look! Meta has announced a heap of updates to Reels WOOHOO! Users will see the changes across Instagram and […]

Melissa

4 amazing official Reels updates + 3 more epic digital updates

Some of the major platforms are sharing their inside goss with us! We are SO excited about these digital updates and of course, we’ve had more news from Meta as well. With algorithm sneak peeks and new Instagram tests, there’s a lot to get into, so let’s dive in! Instagram is testing out a video […]

LinkedIn’s sharing its algorithm + 3 more amazing digital updates

May 30, 2022

Melissa

author:

May 30, 2022

Melissa

TikTok is keeping us on our toes this week with not one but TWO big updates. We are super excited about all these new tools and tests coming out this week, and Twitter and Meta have been bringing the heat with their own changes. Let’s dive right into each social media update! TikTok has launched […]

TikTok has launched a new crediting tool + updates from Meta & Twitter!

May 23, 2022

Melissa

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