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November Digital Update – Meta AI Ads

November’s biggest digital marketing updates for service‑based businesses, including Meta’s AI ads targeting and Google’s new creative tools.

November Digital Update – Meta AI Ads + more

Featured Story

November 24, 2025

Hayley Peters

AUTHOR:

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

May 3, 2022

Instagram Expands Testing of Its 90 Second Reels + 3 More Digital Updates You Need to See

We’ve seen some MAJOR digital marketing updates recently with big buyouts and testing of new tools across the main platforms. No matter how you use social media for your biz, you need to be on top of the changes; that’s why we’ve brought all the need to know info to one place for you! Ready […]

Melissa

Instagram Expands Testing of Its 90 Second Reels + 3 More Digital Updates You Need to See

Magic

Has your Reach been dropping like it’s hot? 🔥⁠⁠First of all – don’t panic. All of our favourite platforms are being loaded with new users and content every day – which means more noise and less attention to go around 👀⁠⁠If you’re already doing these things, keep doing your thing and focus on maximising relationships […]

Ideas to maximise your Reach

April 25, 2022

Hayley Peters

author:

April 25, 2022

Hayley Peters

Instagram hackers are on the rise Dirty scammers are now hacking the Instagram accounts of companies and influencers in a new phishing campaign identified by Secureworks late last year. To avoid all of your hard work creating content, engaging and building up your follower count just **poof** disappearing if someone were to hack your account, […]

It’s Time to Backup your Insta Account!

April 8, 2022

Hayley Peters

April 1, 2022

How We Stay Across Important Dates

Running out of content ideas? Staying across all of the latest important dates or holidays is one of the best ways to keep the content ideas flowing. From major holidays like Easter & Christmas to more niche dates and events like Afterpay Day or World Emoji Day, post about the ones that are relevant to […]

Hayley Peters

How We Stay Across Important Dates

Facebook page comments are now liable for defamation! Australia’s High Court has ruled that media companies can now be held responsible for defamatory comments left in response to social media posts.⁠⁠ This now makes it more important than ever for you to monitor your comments. We know what you’re thinking: whatt!? I don’t have time […]

Why it pays to monitor your comments

March 18, 2022

Hayley Peters

author:

March 18, 2022

Hayley Peters

And how it can help your biz! Ever hear people mention UTM tagging and leave the convo scratching your head? Well, we’re here to give you the full lowdown of what UTM tagging exactly is, and how it can help your biz. Firstly, UTM tagging is crucial in measuring the success of your marketing campaigns. […]

The Lowdown on UTM Tagging

March 4, 2022

Hayley Peters

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