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November Digital Update – Meta AI Ads

November’s biggest digital marketing updates for service‑based businesses, including Meta’s AI ads targeting and Google’s new creative tools.

November Digital Update – Meta AI Ads + more

Featured Story

November 24, 2025

Hayley Peters

AUTHOR:

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

Facebook dedicates a feed to video

May 20, 2024

Facebook launches a dedicated video tab + other digital updates

Facebook levelled up their user interface with a dedicated video content tab. Plus so much more.

Hayley Peters

Facebook launches a dedicated video tab + other digital updates

Instagram algorithm ranking update

Instagram has FINALLY given the people what want this week by announcing THREE huge updates to the way they rank content on Instagram. Most of the major platforms have been giving their ads a glow-up. Plus a whole heap of other updates we know you’ll love.

Instagram updates algorithms ranking + other digital updates

May 3, 2024

Hayley Peters

author:

May 3, 2024

Hayley Peters

Ready to conquer LinkedIn and take your marketing efforts to the next level? We’ve got some exciting news for you! LinkedIn has recently made significant updates to its algorithm in response to user feedback. The goal is to reduce irrelevant, non-professional content and highlight more valuable, insightful, and expert-driven posts. So, grab your virtual highlighter, […]

Demystifying the LinkedIn Algorithm

August 8, 2023

Hayley Peters

May 9, 2023

3 big mistakes business owners make on socials

We’re gonna talk about three major Insta fails that we see business owners make all too often! These mistakes may seem like they’re helping your account, but they’re actually doing more harm than good. And as your marketing cheerleaders, we’re here to cheer you in the right direction. Mistake #1: Buying Followers I know it’s […]

Hayley Peters

3 big mistakes business owners make on socials

Are you ready to talk about engagement pods on Instagram? We are so ready to break it down for you like it’s 2001 and we’re rocking out to “Oops!… I Did It Again” by Britney Spears. So, what are engagement pods, you ask? They’re basically groups of Instagram users who agree to help each other […]

Engagement Pods are so not fetch (and can seriously damage your Instagram account)

May 9, 2023

Hayley Peters

author:

May 9, 2023

Hayley Peters

TikTok

Ready to learn all about the mysterious TikTok algorithm and why it’s quickly dominating all other social media platforms? Here’s exactly how it works and how YOU can benefit from it! The TikTok algorithm It seems everyone has a chance to go viral on TikTok. This is because of the way the app’s algorithm works. […]

How the TikTok algorithm works

May 11, 2022

Hayley Peters

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