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Google's 2024 Search Insights

In our final Digital Update for the year, we’ve got Google’s 2024 Year in Search, where they’ve given business owners 2024 search insights based on user habits to help them make better decisions in 2025. Along with an exciting new update from Instagram that lets you trial your Reels. Ready to say goodbye to 2024?

Google’s 2024 Search Insights + other digital updates

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December 16, 2024

Meta Special Interest Categories

Meta (formerly Facebook) is revamping its ad game in early 2025, and it might affect your approach to wooing customers in certain Special Interest Categories industries. Instagram has also released a bunch of fun new tools to help you get more creative in time for the silly season. You ready? You know we are…

Meta tightens ad restrictions for 2025 + other digital updates

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December 9, 2024

Instagram is ditching hashtag follows, LinkedIn drops fresh do’s and don’ts to boost your content, and Australia moves forward with its teen social media ban.

Instagram’s Hashtag Changes + Other Digital Updates

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November 25, 2024

Google has just launched a new video creation app called Google Vids and YouTube has introduced brand new ways for businesses to advertise!

Google’s New Video App: Google Vids + other digital updates

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November 15, 2024

Instagram has expanded its boosting options for organic posts and has officially surpassed Facebook in monthly users!

Instagram Expands Boosting Options + other digital updates

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November 11, 2024

TikTok has updated its TikTok Academy just in time for the holiday season, and LinkedIn is revealing game-changing insights about AI in the workplace!

TikTok Updates Academy for the Holiday Season + other digital updates

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November 4, 2024

How to improve your website conversion rate

The CTA options Meta has been teasing have finally dropped to change the game and Google’s tourism ads have had a makeover using real-time data!

New Meta Story Ads + other digital updates

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October 28, 2024

Instagram announced carousel posts with music will now be eligible to appear in the Reels feed, reaching a wider audience and improving engagement! Also, Instagram is attempting to encourage the use of QR codes for profile sharing AGAIN!

Instagram Carousels to enter Reels Feed + other digital updates

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October 21, 2024

Meta has added some tempting new perks to the Meta Verified benefits catalogue to try and lure more users into the membership!

Is Meta Verified worth it? + other digital updates

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October 11, 2024

This week, Instagram finally shed some light on the effectiveness of hashtags and introduced a new feature: links in Reels! But there’s a twist.

Instagram Answers Hashtag FAQs + other digital updates

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October 4, 2024

Google Ads uses AI for a smarter and easier way to create campaigns and Meta Ads lets you customise your ads even more!

Google Ads get an AI Makeover + other digital updates

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September 30, 2024

There’s a brand new batch of holiday updates from Meta to kick start your seasonal ads game and Instagram’s official announcement of “Teen Accounts”.

Instagram’s New “Teen Accounts” + other digital updates

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September 23, 2024

Instagram’s new updates let you enhance your engagement with Notes and you can now set specialised Reminder Ads on your feed posts and reels!

Add Notes to Instagram Posts & Reels + other digital updates

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September 16, 2024

Instagram Story Comments

Instagram have brought out another feature that prioritises engagement via DMs this week with it’s new Story Comments feature. And TikTok gives us more tools to personalise our feed. Ready to dive in? You know we are…

Instagram introduces Story Comments + other digital updates

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September 6, 2024

This week LinkedIn introduces a smarter way to search on the platform without using hashtags or keywords and TikTok introduces a new AI Voiceover feature that lets you create a simulation of your own voice!

Instagram Revamps their Text Tools+ other digital updates

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September 2, 2024

Meta now lets you use promo codes in your Lead Forms as the perfect way to promote engagement, and Instagram now lets you add a theme tune to your profile!

Promo Codes in your Meta Ads! + other digital updates

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August 26, 2024

With Google Trends getting a revamp and Meta and Google Analytics are joining forces, this might be the crossover we’ve always dreamed of!

Meta and Google Analytics Team Up + other digital updates

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August 19, 2024

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

Instagram Updates

January 8, 2024

Will Instagram reach and engagement get better in 2024? Q&As + more

We’re starting 2024 off with a bang. Instagram have answered some of your top questions, including whether reach and engagement will get better in 2024. TikTok have dropped a 2024 marketing calendar to help businesses get ahead of their content planning. And both apps continue to battle each other by testing out fun new features. We can’t wait to see how you use them!

2024 Trend Predictions

December 11, 2023

Instagram, Pinterest and TikTok weigh in on 2024 trends + digital updates

Instagram, Pinterest and TikTok have all weighed in on their 2024 trend predictions, and we are SO here for this new era of personalisation and realness. Plus we’ve got a HEAP of new digital updates to finish off 2023 with a bang, are you ready?

November Digital Updates

December 5, 2023

10 Huge November Digital Updates You Need to See

In November, Instagram knocked it out of the park with updates. They have released so many and they are some serious gems in there. Not to be outdone, TikTok has released a great tool for creatives but a not so great update to the FYP (you’ll see what we mean).

Google updates

December 4, 2023

Google cracks down on consumer finance and Instagram rolls out two new features + more

It looks privacy and user experience is at the forefront of all of the major tech apps for 2024. With Google cracking down on consumer finance, Instagram rolling out posting to close friends, LinkedIn introducing more ways to track data and more. With how quickly they’re all rolling out updates, we can’t wait to see what’s to come for 2024!

November 1, 2023

10 Big October Digital Updates You Don’t Want to Miss

This month, Instagram (as always), TikTok, and Google had the biggest updates that we just had to share with you. Some of these are pretty damn cool (HINT: A new Instagram story feature) and others will have a pretty big impact. One announcement in particular had us in the feels, but you’ll soon see which it was.

October 3, 2023

Meta has Taken AI to a New Level + More Digital Updates

It has been a HUGE week of digital updates, with the major platforms bringing in some big (and kinda surprising) updates. There are a few in here *cough* TikTok *cough* that could very well change the way people shop and search. So, let’s get straight into it.

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