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The top digital updates service-based businesses need this February, including AI discoverability shifts and the new Instants feature on Instagram.

February 2026 Digital Updates – AI Creator Tools, Instants on IG + more!

Featured Story

February 26, 2026

Abby Dalziel

AUTHOR:

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

May 3, 2022

Instagram Expands Testing of Its 90 Second Reels + 3 More Digital Updates You Need to See

We’ve seen some MAJOR digital marketing updates recently with big buyouts and testing of new tools across the main platforms. No matter how you use social media for your biz, you need to be on top of the changes; that’s why we’ve brought all the need to know info to one place for you! Ready […]

Melissa

Instagram Expands Testing of Its 90 Second Reels + 3 More Digital Updates You Need to See

Our fifth year was surprisingly one of the trickier ones. We came into it wondering, what next? We’d hit our capacity to take on any more clients. We were both burning out. We were scarred from hiring some Freelancers that didn’t work out. So we were left scratching our heads and wondering, what do we […]

Getting Advice: 5 Lessons Over 5 Years

April 25, 2022

Melissa

author:

April 25, 2022

Melissa

Magic

Has your Reach been dropping like it’s hot? 🔥⁠⁠First of all – don’t panic. All of our favourite platforms are being loaded with new users and content every day – which means more noise and less attention to go around 👀⁠⁠If you’re already doing these things, keep doing your thing and focus on maximising relationships […]

Ideas to maximise your Reach

April 25, 2022

Hayley Peters

April 18, 2022

Asking for Help: 5 Lessons Over 5 Years

Our fourth year was the most transformative in our business. We took the most risks – and we reaped the biggest rewards! We sat down at the beginning of 2020 and decided this was the year we were going to really dive headfirst into the biz and grow.  But first, we need to rewind a […]

Melissa

Asking for Help: 5 Lessons Over 5 Years

Wanna know how we never run out of content ideas despite our years of posting consistently to the ‘gram? Social media can be a time consuming part of running a biz! Unless you know how to do it effectively. It’s actually super simple and can save you a HEAP of time and stress. We’ve put […]

Endless Content Ideas: 5 Tips for Repurposing Content

April 15, 2022

Hayley Peters

author:

April 15, 2022

Hayley Peters

In our third year of business, we really got to know ourselves and our services inside and out. By this stage, we’d started working with regular clients. We’d started getting a feel for who we LOVED working with. And who we wished we’d said no to… So here are lessons from our third year in […]

Learning to Say No: 5 Lessons Over 5 Years

April 11, 2022

Melissa

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