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Break Up with Your Stale Marketing Strategy

If your marketing feels more like a dead-end than a love story, it’s time to start a new chapter. One that’s clear, consistent, and aligned with the clients you really want to attract.

It’s Time to Break Up with Your Old Marketing Strategy (and Find One That Loves You Back)

Featured Story

September 4, 2025

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

TikTok Drafts

August 21, 2023

TikTok FINALLY let’s you save drafts + more digital updates

No more losing months’ worth of TikTok drafts or for the SMMs out there, having to screen-record drafts. TikTok is finally letting you save your drafts directly to your phone without the watermark. Plus Mosseri jumped on Instagram to answer some FAQs and gave us rare insights into how the platform works and some of their priorities at the moment, sliving.

August 14, 2023

Instagram is dropping updates like it’s hot + more digital updates

Instagram has been working like rent is due and dropping updates like it’s hot. In this week’s round of digital updates, we have a whole heap of Instagram updates you will actually WANT to know more about as well as some tests they’ve confirmed they’re working on. Meta group admins have been warned and TikTok […]

August 8, 2023

Is your business ready to sleigh the silly season?

It’s time to put on your favourite pink shades, snap those manicured fingers, and get your businesses ready for the fabulous silly season. As the air fills with excitement and holiday cheer, we know you’re eager to take your small business to new heights. To help you slay the competition this silly season, we’ve got […]

Instagram DMs

August 7, 2023

Instagram filtered DMs, AI music + more Digital Updates.

In this week’s edition of Digital Updates, we have some digital updates you ACTUALLY want to see. From Filtered DMs, AI music and Chatbots, Meta, YouTube and Instagram are delivering the goods. We can’t wait to how these roll out and the results we get from testing them out on us and our clients (#sofetch). […]

July 24, 2023

TikTok teams up with Warner Music + More Digital Updates!

Hey, hey, hey! Get hyped for the newest must-know digital updates! TikTok teams up with Warner Brothers Music to take music licensing to the next level, giving creators and marketers the ultimate rockstar treatment! And hold your pom-poms tight because Apple is bringing us “Apple GPT” – an AI superstar that’s gonna make our devices […]

July 17, 2023

Spy on your competitors’ Google Ads + More Digital Updates!

Brace yourselves for an exciting dose of digital updates that have surfaced over the last week. From Google introducing more transparency that allows marketers to spy on their competitors’ ads to TikTok preparing to conquer the world of online shopping plus AI now advancing YouTube and Google unveil cutting-edge features. Buckle up, grab your go-to […]

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