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Stay ahead with the October Digital Marketing Updates that matter most – from Instagram’s New Reels Algorithm, Meta’s ad upgrades to Google’s AI tools.

October Digital Marketing Updates – Instagram’s New Reels Algorithm, Googles AI Tools for Ads + More

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October 31, 2025

Abby Dalziel

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What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

Meta Lead Ads Just Got Smarter

May 6, 2025

April Digital Updates: Meta Ads Just Got Smarter

You know that feeling when a lead lands in your inbox and actually wants what you’re offering? This month’s headline? Meta lead ads just got a glow-up worth talking about. Meta’s latest lead ad upgrades could be the Cupid’s arrow your funnel’s been waiting for. 💘

Hayley Peters

April Digital Updates: Meta Ads Just Got Smarter

AI has been on the rise across (almost) all the platforms, especially for Meta, Google and Pinterest. LinkedIn is beginning to build out their new video feed. AND, we’ve got some new insights to share into IG Creator Growth in 2025… But that’s just a taste of what’s to come. Let’s get right down to what you need to know! Shall we?

The Latest: March Updates – The Rise in AI Across Platforms + More

April 14, 2025

Abby Dalziel

author:

April 14, 2025

Abby Dalziel

Digital Marketing Strategy

Thinking about hiring a marketing agency for your startup? Read this before you sign on the dotted line to make sure your strategy is sorted.

Why We Don’t Work With Startups (with love)

March 11, 2025

Hayley Peters

Hayley Peters Co-Founder

March 4, 2025

I recently went viral on TikTok ⏰

But the truth? Going viral can sometimes feel like a one-night stand— exciting in the moment, but it doesn’t guarantee the long-term love your business needs.

Hayley Peters

I recently went viral on TikTok ⏰

From changes to Advantage+ Sales to getting a better understanding of Instagram’s updated algorithm… let’s jump in!

February Updates – Get Your Content Seen On Instagram + More

March 3, 2025

Abby Dalziel

author:

March 3, 2025

Abby Dalziel

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3-minute Reels have finally landed on Instagram, meaning longer-form content on the platform is officially in. Pinterest has just dropped their trend predictions for 2025, and TikTok’s still hanging around in the US… for now. As you can probably guess, there’s a lot to unpack here, so let’s dive right in! Shall we?

The 411: January Updates You Might Have Missed – 3-Minute IG Reels + more

February 3, 2025

Abby Dalziel

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