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Break Up with Your Stale Marketing Strategy

If your marketing feels more like a dead-end than a love story, it’s time to start a new chapter. One that’s clear, consistent, and aligned with the clients you really want to attract.

It’s Time to Break Up with Your Old Marketing Strategy (and Find One That Loves You Back)

Featured Story

September 4, 2025

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

March 4, 2024

LinkedIn’s Latest Algorithm Updates + other digital updates

LinkedIn has been on fire lately with updated and they’ve just dropped the tea on the latest insights into the algorithm and rolled out even more AI powered options to our lives a breeze. There are also some exciting updates from our faves over at Facebook, Instagram, and TikTok! Are you ready?

February 26, 2024

Google introduces “trend detection” insights + other digital updates

This week has been jam-packed with updates from Meta, from advising advertisers to dodge mobile boosting fees to expanding access to the Creator Marketplace, Meta’s been keeping busy. Instagram’s also been hard at work testing out a bunch of exciting new features. If that’s not enough, Google’s also joined the party with its latest “Trend […]

LinkedIn Algorithm

February 19, 2024

Pinterest rolls out new collaboration features + other digital updates

This week has been a BIG one for all the social media channels, especially Instagram and Pinterest. Over on Instagram, you can now filter your DMs to prioritise messages from accounts you follow. Plus, get ready to spice up your stories with animated stickers made from video clips, thanks to the new video cutout option! […]

February 5, 2024

Music disappears from TikTok + other digital updates

If you noticed music disappearing from TikTok last week, you weren’t alone. TikTok has had all of its UGM music pulled, leaving users awkwardly dancing in silence. Head of Instagram Adam Mosseri drops some hot tips on how to get the most out of Instagram plus more digital updates you don’t want to miss.

January 29, 2024

LinkedIn ditches Lookalike Audiences + other digital updates

Another week, another platform tightening their data privacy purse strings with LinkedIn ditching their Lookalike Audience targeting option. Plus a bunch of exciting Instagram tests (like Flipside) and other digital updates you’ll love (or love to hate).

January 22, 2024

Cancel your Instagram stories + other digital updates

Instagram has been dropping updates (and testing) like their lives depend on it. But with new features like the ability to cancel your Instagram stories, custom stickers, new filters and better Android image quality, we’re not complaining. Check out all the updates from the last week.

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