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November 6, 2026

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the hottest goss

Meta is removing individual ad placement options across several campaign objectives. Instagram has discontinued its linked Reels feature, requiring multi-part video content to rely on clear captions and independent messaging.

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

What's the goss?

Hayley Peters

Thinking about hiring a marketing agency for your startup? Read this before you sign on the dotted line to make sure your strategy is sorted.

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March 11, 2025

Hayley Peters

March 4, 2025

But the truth? Going viral can sometimes feel like a one-night stand— exciting in the moment, but it doesn’t guarantee the long-term love your business needs.

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Abby Dalziel

March 3, 2025

From changes to Advantage+ Sales to getting a better understanding of Instagram’s updated algorithm… let’s jump in!

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Abby Dalziel

3-minute Reels have finally landed on Instagram, meaning longer-form content on the platform is officially in. Pinterest has just dropped their trend predictions for 2025, and TikTok’s still hanging around in the US… for now. As you can probably guess, there’s a lot to unpack here, so let’s dive right in! Shall we?

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February 3, 2025

Hayley Peters

December 16, 2024

In our final Digital Update for the year, we’ve got Google’s 2024 Year in Search, where they’ve given business owners 2024 search insights based on user habits to help them make better decisions in 2025. Along with an exciting new update from Instagram that lets you trial your Reels. Ready to say goodbye to 2024?

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Hayley Peters

December 9, 2024

Meta (formerly Facebook) is revamping its ad game in early 2025, and it might affect your approach to wooing customers in certain Special Interest Categories industries. Instagram has also released a bunch of fun new tools to help you get more creative in time for the silly season. You ready? You know we are…

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