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November 6, 2026

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the hottest goss

Meta is removing individual ad placement options across several campaign objectives. Instagram has discontinued its linked Reels feature, requiring multi-part video content to rely on clear captions and independent messaging.

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

What's the goss?

Kaitlyn Gillies

In July 2024, we helped 40 business owners learn how to use Meta Ads for the first time! Here’s how we did it. The Opportunity: Earlier this year, we got a call from the incredible Brooke Clancy, Owner of Marketing Bud, who was running an extremely impactful program called Basics Bootcamp. This program was designed […]

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December 6, 2024

Hayley Peters

November 25, 2024

Instagram is ditching hashtag follows, LinkedIn drops fresh do’s and don’ts to boost your content, and Australia moves forward with its teen social media ban.

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Kaitlyn Gillies

November 20, 2024

We recently received some great research on how to improve your website conversion rate from Meta that we wanted to share with you. Only about 30 out of every 100 customers are completing a purchase after they add to cart. But the good news is, Meta has shared some great findings on WHY shopping carts […]

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Lily Bromley

Google has just launched a new video creation app called Google Vids and YouTube has introduced brand new ways for businesses to advertise!

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November 15, 2024

Kaitlyn Gillies

November 13, 2024

We recently supported the amazing team at Miki Jewellery Designs with SEO Support and a Digital Marketing Playbook to help them implement a full-funnel marketing strategy for their eCommerce store. Their Challenge: After developing an incredible product range and having great success with local markets across Western Australia, Miki Jewellery Designs was ready to start […]

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Lily Bromley

November 11, 2024

Instagram has expanded its boosting options for organic posts and has officially surpassed Facebook in monthly users!

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