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Break Up with Your Stale Marketing Strategy

If your marketing feels more like a dead-end than a love story, it’s time to start a new chapter. One that’s clear, consistent, and aligned with the clients you really want to attract.

It’s Time to Break Up with Your Old Marketing Strategy (and Find One That Loves You Back)

Featured Story

September 4, 2025

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

Wedding industry meta ads results

July 5, 2024

6X Returns from Meta Ads for this client in the Events Industry

We’ve supported this incredible client with their Organic Social Media Management and Meta (Facebook) Ads since February 2023. This client is in the events industry, and offers fixed-price events that can be booked directly through their website. We use organic social media content across Instagram and TikTok to generate awareness and consideration of their service, […]

July 1, 2024

LinkedIn joins Video Bandwagon + other digital updates

TikTok releases two different marketing guides complete with insights and tips and LinkedIn is yet another platform to join the short-form video bandwagon.

June 24, 2024

TikTok Launches ANOTHER new Social Media App + other digital updates

From X making likes private to TikTok launching ANOTHER photo-sharing app, ‘Whee’, we’ve got all the juicy details.

Carawirry Forest Escape

June 23, 2024

Consistent Bookings with $0 Ad Spend for this Luxury Eco Tourism Client

We’ve supported the amazing team at Carawirry Forest Escape with their Organic Social Media Management since February 2023. Carawirry Forest Escape is a stunning rainforest retreat based in the Hunter Valley of New South Wales, where you can escape from the hustle of daily life (without giving up all your usual creature comforts – hello […]

June 18, 2024

Instagram’s CEO Shares Algorithm Insights + other digital updates

Instagram’s CEO has been sharing plenty of algorithm insights and more Meta news. Instagram releases a Q&A about growing your business’ following, while their CEO gives an interview about adapting to the complicated algorithm and Meta is to remove one of their major ad formats!

Instagram launches 'Inspiration' Tool

June 11, 2024

Instagram launches ‘Inspiration’ Tool + other digital updates

Another week of digital updates that you might have missed! Instagram launches a new Inspiration Tool that helps business owners cater towards their audiences and provides clarification on anti-spam triggers of certain content, while Canva has a big announcement for its users! Did you get all that? Never fear, the OMD gals got you covered!

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