In our final Digital Update for the year, we’ve got Google’s 2024 Year in Search, where they’ve given business owners 2024 search insights based on user habits to help them make better decisions in 2025. Along with an exciting new update from Instagram that lets you trial your Reels. Ready to say goodbye to 2024?
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December 16, 2024
Meta (formerly Facebook) is revamping its ad game in early 2025, and it might affect your approach to wooing customers in certain Special Interest Categories industries. Instagram has also released a bunch of fun new tools to help you get more creative in time for the silly season. You ready? You know we are…
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December 9, 2024
What's the goss?
The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)
June 1, 2023
When you’re feeling like you’ve hit the absolute ceiling and you can’t take any more work on, but you’ve decided it’s time to scale your business, it might be time to consider outsourcing or automating your processes. Here are some important factors to consider when deciding between choosing to outsource or automate: It’s important to […]
March 27, 2023
As a business owner or marketing manager, you no doubt understand the importance of tracking and analysing your campaign data to measure your ROI. Not only will it help you make smarter budgeting decisions, but it’ll tell you if all of that hard-earned work is paying off! Google Analytics (GA4) is a powerful tool that […]
July 11, 2022
LinkedIn recently shared some AMAZING insights into their algorithm and what they want to see on the platform (literally couldn’t be more helpful, right?). We thought we’d take it one step further and give you some practical tips and advice so you can make the most of your LinkedIn presence. LinkedIn tip #1: Sharing your […]
June 16, 2022
Google recently released their latest ‘Retail Marketing Guide’ for 2022, filled to the brim with tips, tricks, and surprises you need to see. If you are running any size biz, you know how important it is to stay on Google’s good side. Let’s dive into the biggest nuggets of knowledge from the report and why […]
March 4, 2022
And how it can help your biz! Ever hear people mention UTM tagging and leave the convo scratching your head? Well, we’re here to give you the full lowdown of what UTM tagging exactly is, and how it can help your biz. Firstly, UTM tagging is crucial in measuring the success of your marketing campaigns. […]
February 2, 2022
It’s been a hot minute since we updated this popular post – 3 years to be exact! So we’re back with an update to share even more time-saving tools for every business owner. Read on for some seriously time-saving tools to keep in your back (polly) pocket at all times! Heads Up! […]
