In November, Instagram knocked it out of the park with updates. They have released so many and they are some serious gems in there. Not to be outdone, TikTok has released a great tool for creatives but a not so great update to the FYP (you’ll see what we mean).
As a business owner or marketing manager, you no doubt understand the importance of tracking and analysing your campaign data to measure your ROI. Not only will it help you make smarter budgeting decisions, but it’ll tell you if all of that hard-earned work is paying off! Google Analytics (GA4) is a powerful tool that […]
As a small business owner, you are always looking for ways to improve your website traffic and increase your bookings/sales and brand awareness. But how can you make smart decisions if you don’t have the data behind them? Google Analytics is an invaluable tool for helping you analyse your marketing data, give you valuable insights […]
Ah, Google Analytics. We’ve had a good run, but it’s time to say goodbye. Don’t worry, we’re not breaking up for good – we’re just upgrading to GA4. If you use Google Analytics to track your website stats, it will stop working on July 1, 2023, unless you upgrade to Google Analytics 4. Why, you […]