July 28, 2026
the hottest goss
Instagram AI subscriptions are coming. Here’s what service-based brands need to know before paying for platform tools.
The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)
What's the goss?
Hayley Peters
Instagram’s new voice message transcription feature, Meta’s Opportunity Score for ads, and Google’s next-level AI search tools. Plus, updates across LinkedIn, Pinterest, and TikTok. Scroll on to future-proof your strategy.
June 3, 2025
Hayley Peters
May 6, 2025
You know that feeling when a lead lands in your inbox and actually wants what you’re offering? This month’s headline? Meta lead ads just got a glow-up worth talking about. Meta’s latest lead ad upgrades could be the Cupid’s arrow your funnel’s been waiting for. 💘
Abby Dalziel
April 14, 2025
AI has been on the rise across (almost) all the platforms, especially for Meta, Google and Pinterest. LinkedIn is beginning to build out their new video feed. AND, we’ve got some new insights to share into IG Creator Growth in 2025… But that’s just a taste of what’s to come. Let’s get right down to what you need to know! Shall we?
Abby Dalziel
From changes to Advantage+ Sales to getting a better understanding of Instagram’s updated algorithm… let’s jump in!
March 3, 2025
Abby Dalziel
February 3, 2025
3-minute Reels have finally landed on Instagram, meaning longer-form content on the platform is officially in. Pinterest has just dropped their trend predictions for 2025, and TikTok’s still hanging around in the US… for now. As you can probably guess, there’s a lot to unpack here, so let’s dive right in! Shall we?
Hayley Peters
December 16, 2024
In our final Digital Update for the year, we’ve got Google’s 2024 Year in Search, where they’ve given business owners 2024 search insights based on user habits to help them make better decisions in 2025. Along with an exciting new update from Instagram that lets you trial your Reels. Ready to say goodbye to 2024?
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