October 2, 2026
the hottest goss
Meta One is putting more business tools behind paid tiers. Here’s what changed across Meta, Instagram, Google, TikTok and LinkedIn in September.

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)
What's the goss?
Abby Dalziel
From changes to Advantage+ Sales to getting a better understanding of Instagram’s updated algorithm… let’s jump in!
March 3, 2025

Hayley Peters
December 9, 2024
Meta (formerly Facebook) is revamping its ad game in early 2025, and it might affect your approach to wooing customers in certain Special Interest Categories industries. Instagram has also released a bunch of fun new tools to help you get more creative in time for the silly season. You ready? You know we are…

Lily Bromley
August 5, 2024
This week LinkedIn starts verifying Australian businesses and Instagram adds a new feature to story mentions to make it even easier to start those conversations!

Lily Bromley
TikTok drops a 19-page playbook to help you make content and ads for your small business, while Google does a 180° on their decisions to bin cookies.
July 29, 2024

Hayley Peters
June 3, 2024
This week we see Facebook make a BIG change, shifting their targeting to a younger demographic. Google shuts down its chat options in business listings and TikTok launches an Ads manager guide. You won’t want to miss this.

Hayley Peters
April 15, 2024
This week, TikTok plays the long game with a new update allowing you upload videos up to 15 minutes long! Competitor Instagram is on fire with a bunch of new updates, Meanwhile, LinkedIn and Meta are both fighting fires.

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