After 8+ years running Oh My Digital, a female-led digital marketing agency for service-based brands, I decided to do something different. I ran a ChatGPT self-audit for business owners—on myself. The result? Insightful. Slightly uncomfortable. But completely empowering.
AI has been on the rise across (almost) all the platforms, especially for Meta, Google and Pinterest. LinkedIn is beginning to build out their new video feed. AND, we’ve got some new insights to share into IG Creator Growth in 2025… But that’s just a taste of what’s to come. Let’s get right down to what you need to know! Shall we?
3-minute Reels have finally landed on Instagram, meaning longer-form content on the platform is officially in. Pinterest has just dropped their trend predictions for 2025, and TikTok’s still hanging around in the US… for now. As you can probably guess, there’s a lot to unpack here, so let’s dive right in! Shall we?
In our final Digital Update for the year, we’ve got Google’s 2024 Year in Search, where they’ve given business owners 2024 search insights based on user habits to help them make better decisions in 2025. Along with an exciting new update from Instagram that lets you trial your Reels. Ready to say goodbye to 2024?
Meta (formerly Facebook) is revamping its ad game in early 2025, and it might affect your approach to wooing customers in certain Special Interest Categories industries. Instagram has also released a bunch of fun new tools to help you get more creative in time for the silly season. You ready? You know we are…
We didn’t start this agency with investors, a five-year plan or a fancy office. We started it with a fluffy pink pen, a glass of rosé, and a whispered “surely, there’s a better way?” And spoiler alert: there was. Oh My Digital began with a very real frustration—one we knew other business owners were feeling […]
Another week, another platform tightening their data privacy purse strings with LinkedIn ditching their Lookalike Audience targeting option. Plus a bunch of exciting Instagram tests (like Flipside) and other digital updates you’ll love (or love to hate).
It’s been a whirlwind week with all the major platforms dropping updates (and tests) left and right. From Meta pulling the plug on third-access to Facebook Groups to Instagram testing publishing directly to the grid and TikTok’s addition of product links to videos, there’s a lot to catch up on. Don’t worry, though, we’ve got […]