September 4, 2026
the hottest goss
LinkedIn is cutting reach for AI slop. Here is what professional brands should change, plus the Meta, Instagram and Google updates that matter.
The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)
What's the goss?
Hayley Peters
The Oh My Digital story, from leaving a toxic agency in 2016 to starting a values-led marketing agency supporting service-based businesses across Australia.
January 20, 2026
Hayley Peters
January 20, 2026
A leaky marketing funnel isn’t fixed by doing more. Learn how service-based businesses diagnose growth issues and build clarity before scaling.
Hayley Peters
December 10, 2025
2025 Wrapped for service-based businesses. The real digital shifts of 2025 and how to turn them into a calm, scalable marketing plan for 2026.
Hayley Peters
November’s biggest digital marketing updates for service‑based businesses, including Meta’s AI ads targeting and Google’s new creative tools.
November 24, 2025
Hayley Peters
November 18, 2025
If your leads aren’t feeling aligned, it’s not a you problem – it’s a connection problem. Here’s how we refined our client journey to attract better-fit, values-aligned leads (and convert them with ease).
October Digital Marketing Updates – Instagram’s New Reels Algorithm, Googles AI Tools for Ads + More
Abby Dalziel
October 31, 2025
Stay ahead with the October Digital Marketing Updates that matter most – from Instagram’s New Reels Algorithm, Meta’s ad upgrades to Google’s AI tools.
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