What's the goss?
The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)
August 12, 2024
It’s Instagram’s world in this week’s serve of digital updates and people have mixed feelings about all of the new changes! With Instagram’s carousels being expanded to up to 20 slides, saying goodbye to square feed posts and Meta removing targeted exclusions for campaigns, it seems like an end of an Instagram-era!
August 5, 2024
This week LinkedIn starts verifying Australian businesses and Instagram adds a new feature to story mentions to make it even easier to start those conversations!
July 29, 2024
TikTok drops a 19-page playbook to help you make content and ads for your small business, while Google does a 180° on their decisions to bin cookies.
July 22, 2024
This week, Google’s study reveals a rise in no-click searches, signalling shifts in search behaviour.
July 15, 2024
Instagram’s CEO reveals they are taking a step back from Long-form video and Threads turns 1 and reveals how their users have been creating communities on their platform. Not to mention that major TikTok advertisers are shrinking their ad spend in preparation for a US TikTok ban.
July 8, 2024
TikTok just made sharing your creations a breeze, Instagram’s CEO reveals what metric is key to your engagement and a new Insta feature that’ll scream “collab me, maybe?!” to the world.
