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Stay ahead with the October Digital Marketing Updates that matter most – from Instagram’s New Reels Algorithm, Meta’s ad upgrades to Google’s AI tools.

October Digital Marketing Updates – Instagram’s New Reels Algorithm, Googles AI Tools for Ads + More

Featured Story

October 31, 2025

Abby Dalziel

AUTHOR:

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

Why Your In-House Marketer Shouldn’t Be Running Your Paid Ads

July 21, 2025

Why Your In-House Marketer Shouldn’t Be Running Your Paid Ads

Got an in-house marketer juggling everything — including paid ads? Here’s why that’s stalling your growth (and how to scale smarter, not harder).

Hayley Peters

Why Your In-House Marketer Shouldn’t Be Running Your Paid Ads

The Hidden Cost of DIY Paid Ads

Thinking about running your own paid ads? Before you do, uncover the hidden costs, the readiness questions to ask yourself, and the smarter way forward.

The Hidden Cost of DIY Paid Ads (And How to Know If You’re Ready)

July 21, 2025

Hayley Peters

author:

July 21, 2025

Hayley Peters

June Digital Updates Instagram Notes, Google AI Ads + More

From Instagram’s colourful Notes updates to Google Search campaigns getting an AI injection, this month brings a mix of user-friendly tweaks and powerful tools behind the scenes. Whether you want to stay ahead in content, SEO, or paid ads, this month has something for every savvy service-based biz owner.

June Digital Updates – Instagram Notes Glow-Up + Google AI Search Ads & More

June 30, 2025

Hayley Peters

How I Built 7 ChatGPT Bots to Streamline My Agency

June 30, 2025

I Built 7 ChatGPT Bots to Streamline Our Agency

Spoiler: We didn’t replace people. We replaced wasted time. If you’re a service-based business owner trying to do it all, you already know the drill: As Head of Operations at Oh My Digital, I knew something had to give. I’ve always been obsessed with efficiency—not because it’s trendy, but because it protects our most valuable […]

Hayley Peters

I Built 7 ChatGPT Bots to Streamline Our Agency

Marketing Gaslighting

If you’ve ever been made to feel like you’re the problem for asking questions about your own marketing… This one’s for you.

Marketing Gaslighting Is Real – Here’s How to Spot Agency Red Flags (And What to Do Instead)

June 10, 2025

Hayley Peters

author:

June 10, 2025

Hayley Peters

digital marketing agency onboarding process

You know at Oh My Digital, we believe in radical transparency, so we’re lifting the lid on the exact changes we made to our onboarding process that led to a 47% increase in proposal conversions. Whether you’re a fellow service-based business looking to create smoother first impressions, or you’re just curious about how we turn new enquiries into raving brand fans, we’re breaking it all down today.

Exposing our Digital Marketing Agency Onboarding Process

June 5, 2025

Kaitlyn Gillies

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Learn the strategy behind the algorithms, the psychology that drives engagement, and the system we use to turn followers into dream clients - on repeat.


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