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Catch up on all the must‑know October Digital Marketing Updates for service‑based businesses — including some Instagram myth busting, LinkedIn’s creative features, Google’s design refresh, and more.

October Updates – Instagram’s Myth Busting, LinkedIn’s New Tools + More

Featured Story

October 31, 2025

Abby Dalziel

AUTHOR:

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

Marketing Gaslighting

June 10, 2025

Marketing Gaslighting Is Real – Here’s How to Spot Agency Red Flags (And What to Do Instead)

If you’ve ever been made to feel like you’re the problem for asking questions about your own marketing… This one’s for you.

Hayley Peters

Marketing Gaslighting Is Real – Here’s How to Spot Agency Red Flags (And What to Do Instead)

Instagram Voice Message Transcription

Instagram’s new voice message transcription feature, Meta’s Opportunity Score for ads, and Google’s next-level AI search tools. Plus, updates across LinkedIn, Pinterest, and TikTok. Scroll on to future-proof your strategy.

May 2025 Digital Updates: Instagram Voice Message Transcription + More

June 3, 2025

Hayley Peters

author:

June 3, 2025

Hayley Peters

Meta Lead Ads Just Got Smarter

You know that feeling when a lead lands in your inbox and actually wants what you’re offering? This month’s headline? Meta lead ads just got a glow-up worth talking about. Meta’s latest lead ad upgrades could be the Cupid’s arrow your funnel’s been waiting for. 💘

April Digital Updates: Meta Ads Just Got Smarter

May 6, 2025

Hayley Peters

April 14, 2025

The Latest: March Updates – The Rise in AI Across Platforms + More

AI has been on the rise across (almost) all the platforms, especially for Meta, Google and Pinterest. LinkedIn is beginning to build out their new video feed. AND, we’ve got some new insights to share into IG Creator Growth in 2025… But that’s just a taste of what’s to come. Let’s get right down to what you need to know! Shall we?

Abby Dalziel

The Latest: March Updates – The Rise in AI Across Platforms + More

Digital Marketing Plan

Discover how a strategic marketing plan nurtures lasting client relationships. Learn the 2025 must-haves—AI, voice search, and more—for service-based brands.

Why Service-Based Providers Need a Marketing Plan in 2025

April 7, 2025

Hayley Peters

author:

April 7, 2025

Hayley Peters

Top 3 Marketing Automations for Service Businesses

Save time and scale smarter with 3 powerful marketing automations every service-based business should use.

Top 3 Marketing Automations for Service Businesses

March 24, 2025

Hayley Peters

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