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The top digital updates service-based businesses need this February, including AI discoverability shifts and the new Instants feature on Instagram.

February 2026 Digital Updates – AI Creator Tools, Instants on IG + more!

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February 26, 2026

Abby Dalziel

AUTHOR:

What's the goss?

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)

Break Up with Your Stale Marketing Strategy

September 4, 2025

It’s Time to Break Up with Your Old Marketing Strategy (and Find One That Loves You Back)

If your marketing feels more like a dead-end than a love story, it’s time to start a new chapter. One that’s clear, consistent, and aligned with the clients you really want to attract.

Hayley Peters

It’s Time to Break Up with Your Old Marketing Strategy (and Find One That Loves You Back)

Meta has shaken up its ad budget structure and removed some detailed targeting options. Meanwhile, Instagram is rolling out new engagement tools.

August Updates – Meta Ad Changes, Instagram Engagement Shifts + More

September 1, 2025

Abby Dalziel

author:

September 1, 2025

Abby Dalziel

July was buzzing with shiny new features across IG, LinkedIn, Meta and more. As always, we’ve done the scrolling (and squealing) so you don’t have to!

July Digital Updates – Auto-Scroll on IG + LinkedIn Algorithm Changes & More

July 31, 2025

Abby Dalziel

June Digital Updates Instagram Notes, Google AI Ads + More

June 30, 2025

June Digital Updates – Instagram Notes Glow-Up + Google AI Search Ads & More

From Instagram’s colourful Notes updates to Google Search campaigns getting an AI injection, this month brings a mix of user-friendly tweaks and powerful tools behind the scenes. Whether you want to stay ahead in content, SEO, or paid ads, this month has something for every savvy service-based biz owner.

Hayley Peters

June Digital Updates – Instagram Notes Glow-Up + Google AI Search Ads & More

Marketing Gaslighting

If you’ve ever been made to feel like you’re the problem for asking questions about your own marketing… This one’s for you.

Marketing Gaslighting Is Real – Here’s How to Spot Agency Red Flags (And What to Do Instead)

June 10, 2025

Hayley Peters

author:

June 10, 2025

Hayley Peters

Instagram Voice Message Transcription

Instagram’s new voice message transcription feature, Meta’s Opportunity Score for ads, and Google’s next-level AI search tools. Plus, updates across LinkedIn, Pinterest, and TikTok. Scroll on to future-proof your strategy.

May 2025 Digital Updates: Instagram Voice Message Transcription + More

June 3, 2025

Hayley Peters

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