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In this week of digital updates, Instagram has been on fire with new updates, including the launch of ads with promo codes, enhancements to hashtag search, and further expansion of 3-minute Reels testing. Meanwhile, Google’s terminology updates have sparked a bit of confusion. Let’s dive in!

Instagram Updates Hashtag Search To Broaden Discovery + other digital updates

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March 25, 2024

This week, the social platforms have truly outdone themselves with updates and lots of exciting tests! They have released so many and there are some serious gems in there. Pinterest has really raised the bar with a game-changing ‘Body Types’ filter for users and the results have been phenomenal. Start scrolling to see them all.

Pinterest Rolls Out ‘Body Type Ranges’ Filter + other digital updates

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March 18, 2024

What a week it’s been in the digital world! Instagram, LinkedIn, Google, and TikTok are all serving up major updates. From Instagram’s DM upgrades to LinkedIn’s new career-boosting tools, and not forgetting Google’s algorithm makeover to keep our searches on point, there’s so much to dive into!

Google Announces New Core Algorithm Update + other digital updates

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March 11, 2024

LinkedIn has been on fire lately with updated and they’ve just dropped the tea on the latest insights into the algorithm and rolled out even more AI powered options to our lives a breeze. There are also some exciting updates from our faves over at Facebook, Instagram, and TikTok! Are you ready?

LinkedIn’s Latest Algorithm Updates + other digital updates

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March 4, 2024

This week has been jam-packed with updates from Meta, from advising advertisers to dodge mobile boosting fees to expanding access to the Creator Marketplace, Meta’s been keeping busy. Instagram’s also been hard at work testing out a bunch of exciting new features. If that’s not enough, Google’s also joined the party with its latest “Trend […]

Google introduces “trend detection” insights + other digital updates

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February 26, 2024

LinkedIn Algorithm

This week has been a BIG one for all the social media channels, especially Instagram and Pinterest. Over on Instagram, you can now filter your DMs to prioritise messages from accounts you follow. Plus, get ready to spice up your stories with animated stickers made from video clips, thanks to the new video cutout option! […]

Pinterest rolls out new collaboration features + other digital updates

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February 19, 2024

Oh My Digital Rebrand

It’s been a whirlwind week with all the major platforms dropping updates (and tests) left and right. From Meta pulling the plug on third-access to Facebook Groups to Instagram testing publishing directly to the grid and TikTok’s addition of product links to videos, there’s a lot to catch up on. Don’t worry, though, we’ve got […]

Tiktok adds product links + other digital updates

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January 22, 2024

on the blog

the latest

TikTok Drafts

August 21, 2023

TikTok FINALLY let’s you save drafts + more digital updates

No more losing months’ worth of TikTok drafts or for the SMMs out there, having to screen-record drafts. TikTok is finally letting you save your drafts directly to your phone without the watermark. Plus Mosseri jumped on Instagram to answer some FAQs and gave us rare insights into how the platform works and some of their priorities at the moment, sliving.

August 14, 2023

Instagram is dropping updates like it’s hot + more digital updates

Instagram has been working like rent is due and dropping updates like it’s hot. In this week’s round of digital updates, we have a whole heap of Instagram updates you will actually WANT to know more about as well as some tests they’ve confirmed they’re working on. Meta group admins have been warned and TikTok […]

August 8, 2023

Demystifying the LinkedIn Algorithm

Ready to conquer LinkedIn and take your marketing efforts to the next level? We’ve got some exciting news for you! LinkedIn has recently made significant updates to its algorithm in response to user feedback. The goal is to reduce irrelevant, non-professional content and highlight more valuable, insightful, and expert-driven posts. So, grab your virtual highlighter, […]

August 8, 2023

Is your business ready to sleigh the silly season?

It’s time to put on your favourite pink shades, snap those manicured fingers, and get your businesses ready for the fabulous silly season. As the air fills with excitement and holiday cheer, we know you’re eager to take your small business to new heights. To help you slay the competition this silly season, we’ve got […]

Key shopping dates in Australia

August 8, 2023

Navigating Australia’s Key Shopping Dates for Business Success

Whether you’re channelling your inner Regina George to rule the marketing game, displaying the tenacity of a legally blonde entrepreneur or cheering on your team like in Bring It On, this blog is your ultimate guide to mastering Australia’s key shopping dates. Get ready to amplify your business like never before, as we unveil the […]

Instagram DMs

August 7, 2023

Instagram filtered DMs, AI music + more Digital Updates.

In this week’s edition of Digital Updates, we have some digital updates you ACTUALLY want to see. From Filtered DMs, AI music and Chatbots, Meta, YouTube and Instagram are delivering the goods. We can’t wait to how these roll out and the results we get from testing them out on us and our clients (#sofetch). […]

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