November 6, 2026
the hottest goss
Meta is removing individual ad placement options across several campaign objectives. Instagram has discontinued its linked Reels feature, requiring multi-part video content to rely on clear captions and independent messaging.

The latest digital marketing updates, tests, trends and industry news you need to know (summarised into bite-sized blog post pieces of goodness)
What's the goss?
Hayley Peters
If your marketing feels more like a dead-end than a love story, it’s time to start a new chapter. One that’s clear, consistent, and aligned with the clients you really want to attract.
September 4, 2025

Kaitlyn Gillies
September 2, 2025
Wanna learn how to attract dream clients on repeat and stop relying on word of mouth for good? You’re in the right place, bestie. Read on as one of our Co-Founders, Katy Gillies-Swan, runs you through the step-by-step process we use here at Oh My Digital. Step 1: Decide you’re ready We’ve built our business […]

Abby Dalziel
September 1, 2025
Meta has shaken up its ad budget structure and removed some detailed targeting options. Meanwhile, Instagram is rolling out new engagement tools.

Hayley Peters
Trust is the new KPI—and in 2025, it’s the most valuable currency in B2B marketing. B2B buyers are more selective than ever – they’re not just looking for information, they’re looking for something they can believe in.
August 12, 2025

Abby Dalziel
July 31, 2025
July was buzzing with shiny new features across IG, LinkedIn, Meta and more. As always, we’ve done the scrolling (and squealing) so you don’t have to!

Kaitlyn Gillies
July 30, 2025
When our resident ads specialist Freja shared these results in our Slack channel today, we knew we had to share them here! We’ve worked with this amazing client since 2023, using organic social media and paid ads to drive micro-wedding and elopement bookings. Like a lot of our clients, she is a little camera-shy, but […]

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